Search Engine Optimization

//Search Engine Optimization
Search Engine Optimization2017-08-16T13:06:52-06:00

Search engine optimization (SEO)

is the process of improving the visibility of a website or a Web page in search engines via natural, organic or unpaid methods as apposed to Paid Search. Such methods include, but are not limited to, linking to and from other relevant websites and pages. And editing the website’s content and HTML source code. All for one reason. To make it the most relevant it can possibly be – according to each search engine’s unique, unpublished relevancy algorithm.

Okay, here’s one thing to remember. Because effective SEO may require changes to your HTML source code, SEO tactics should be brought into website design and development from the beginning. That way you can optimize your blogs, shopping carts, images, videos and other Web page elements for maximum exposure.

What is the goal?

To reach qualified prospects looking for your products or services. How? By continually optimizing your website or Web page to ensure it’s as close as possible to the top of a search results page (above the fold or on the initial search results page). According to AOL, the top 5 organic search results on Google are clicked 73.7% of the time. That’s money.

What are the options?

  • Onsite content creation through blogging and on-page keyword optimization
  • Offsite content creation and linking strategies
  • Website registration with 3rd party review and ranking sites as well as search engine local and tool sites
  • Social media integration

We can help you make sense of all of it. We will discuss your goals with you. Are we marketing B2B, B2C, C2C, or are we looking for brand awareness?

Why MARQUEDIA?

We use only industry best practices. No “black hat” SEO methods. No spamdexing. No link farming. No keyword stuffing. No article spinning. Nothing to risk the blacklisting of your website or Web page by search engines. None. End of story. Contact Us or fill out   the form on the right and one of our team members will get in touch with you.